Question: What’s the Average Number of Times a Customer Overdraws Their Checking Account?

Answer:  6.7 (projection for 2015)

From Wall Street Journal:

MI-CK114_OVERDR_16U_20150616180626

Most surprising quote in this article about the decline in bank overdraft fees:

“At the end of the day, these people are our customers and we’re treating them with a got-you product,” said PNC Financial Services GroupInc. Chief ExecutiveWilliam Demchak at a May investor conference.

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Check out the NGPF Activity on Checking Account Fees